Give your skin targeted care for a smoother, healthier-looking glow.

Purito Timeless Bloom Bakuchiol Serum A gentle yet potent age-defense serum combining 1 % bakuchiol and Jeju hydrangea extract to enhance skin elasticity, smooth texture, and reduce the appearance of fine lines—without irritation, ideal for sensitive or early-aging skin.

✨ 1 % Bakuchiol (≈10,000 ppm): A plant-derived, retinol-alternative ingredient known for refining appearance of fine lines and supporting skin renewal.
💧 Jeju Hydrangea Leaf Extract: Boosts firmness and imparts a smoother, plumper complexion.
🌿 Peptides & Adenosine: Help enhance skin resilience and elasticity.
✨ Soothing & Hydrating Support: Includes lavender, rosemary, thyme, and oregano extracts for calming benefits, along with humectants like glycerin, betaine, and allantoin to maintain hydration.
💆♀️ Clean, Sensitive-Friendly Formula: Vegan, cruelty-free, fragrance-free, and dermatologically tested for all skin types.

A perfect addition to a simple routine for refreshed, healthy-looking skin.

What Makes It Different

A targeted skincare formula designed to support your routine with effective, easy-to-use care.

✨ 1 % Bakuchiol (≈10,000 ppm): A plant-derived, retinol-alternative ingredient known for refining appearance of fine lines and supporting skin renewal.
💧 Jeju Hydrangea Leaf Extract: Boosts firmness and imparts a smoother, plumper complexion.
🌿 Peptides & Adenosine: Help enhance skin resilience and elasticity.
✨ Soothing & Hydrating Support: Includes lavender, rosemary, thyme, and oregano extracts for calming benefits, along with humectants like glycerin, betaine, and allantoin to maintain hydration.
💆♀️ Clean, Sensitive-Friendly Formula: Vegan, cruelty-free, fragrance-free, and dermatologically tested for all skin types.

Who It’s For

✔️ Dry, dull, uneven-looking, or tired skin
✔️ Skin that needs hydration, comfort, or targeted care
✔️ Anyone building a simple K-beauty skincare routine
✔️ All skin types looking for healthy-looking radiance

How To Use It

After your basics: Apply a few drops of serum to the face and neck after cleansing and toning
Pat gently: Use fingertips to gently pat the serum until absorbed
Day or night: Can be used both morning and evening. If used during the day, follow with sunscreen to protect skin